MAN Truck & Bus Middle East announces the effective conclusion of its 2018 After-Sales Conference marked by the solid engagement of GUY partners from 14 countries in the Middle East. The company's latest customer experience concept, 'CustomerFirst', covered the agenda of the event, which was held from March 11-14 in Muscat, Oman, and gone to by agents of MALE Truck & Bus headquarters in Munich, Germany, and its regional office in Dubai.

The conference highlighted that discovering the basics of far better and effective customer experience is key to the success of companies of all shapes and sizes throughout sectors. The attendees highlighted that boosting customer experience is a lot more appropriate in the automotive industry as needs and assumptions of consumers continue to advance along with advancements in technology.

Dr. Richard Brown, Head of After-Sales, MAN Truck & Bus Middle East, stated it is important to obtain deeper understandings from client interactions to design and provide services and products that produce worth and surpass the expectations of customers. "The innovative customer-centric program documents the assumptions of our customers when it come to solution high quality using a measuring system that tracks details throughout along the most significant consumer journeys."

" Modern customers are more equipped and are searching for incorporated and end-to- end options. We are encouraged that incorporated offering is the key for future service contracts. Dr. Brown said.

Managing Director Franz Freiherr von Redwitz included 'After we apply our 'CustomerFirst' program, we will certainly be much better positioned to offer comfort with every vehicle we deliver so our customers can focus on running their organisations."

The detailed customer support program was awarded the German Awards for Excellence 2018 in the Products and Services - Customer Support category by the German Institute for Service High Quality and DUB Unternehmer magazine in February this year. Throughout the three-day meeting, the representatives of GUY Vehicle & Bus head office and the regional office oriented the participants about the most up to date growths in the world of business and advertising. Furthermore, members of After-Sales team of the regional office hosted workshops on four styles, such as Close Cooperation and Steering; Fighting the Competition; Commitment and Focus on Customer. On top of that, participants representing six importers in the region provided discussions on customer support efforts they have actually executed over the past year and highlighted their achievements.

During the occasion, the Floating Trophy for the Middle East Market of the Year was granted to Integrated Automotive, the MAN Vehicle & Bus importer for Jordan. The winner was chosen on the basis of consistently submitted KPIs and the quality of business conducted over the previous year.