Hundreds gathered in Dubai this night to celebrate the life and heritage of among the Gulf's most popular business people, Sheikh Adel Aujan.

Sheikh Adel, who died in January, was the Chairman of among the biggest Middle Eastern beverages conglomerates, Aujan Coca-Cola Beverages Company (ACCBC), formerly referred to as Aujan Industries, which is extensively considered one of the region's top home-grown success tales.

In commemoration of Sheikh Adel's payment to both business and society, the company arranged a prominent gala dinner at the Oberoi hotel on March 1, welcoming 250 participants of the ACCBC household, including members of the Aujan family members, past and present workers in addition to distributors and partners.

The centerpiece of the occasion was the Adel Aujan Awards (AAA), which will be held each year, and which will certainly honour a choose group of ACCBC's best-performing suppliers for outstanding performance in five classifications - innovation; high quality; service; value enhancement and partnership.

In addition, Abdulla Adel Aujan, Chairman of ACCBC, welcomed the visitors and offered a speech in memory of the late Sheikh Adel. He claimed: "I have every confidence that ACCBC will deliver on the vision of my father and its investors via our portfolio of solid brands, durable financial investment plans in both ability and ability and the high calibre, experienced monitoring team"

A panel discussion involving buddies and former colleagues of Sheikh Adel additionally reviewed the job of one of Saudi Arabia's many impressive manufacturers. Tolga Sezer, President of ACCBC, stated: "In order to acknowledge our valued relationships with business partners, suppliers, distributors and to keep our dedication to renovation and innovation, we decided to inaugurate the very first Adel Aujan Honors in honor of the loving memory of our late Chairman, Sheik Adel Aujan. The yearly awards will certainly in future permit us to recognize business partners that contribute the most to ACCBC's success, by sharing our values and our commitment to excellence, delivering sustainable performance and exceeding expectations."

Over a 48-year job with ACCBC, Sheikh Adel grew the Dammam-based business right into a multi-billion-dollar drinks gigantic, many thanks to the innovative advertising and marketing of existing brands such as Vimto and organic brand names like Rani and Barbican.

The Saudi businessman was additionally the dreamer behind the largest ever before durable goods partnership Middle East with The Coca-Cola Company developing a joint endeavor in between both companies qualified Aujan Coca-Cola Beverages Company (ACCBC). The inaugural Adel Aujan Awards saw five firms honoured by ACCBC The Innovation AAA was won by Constantia, a producer of packaging and labels.

Louis Dreyfus Company, a leading merchant and processor of farming goods, got the Quality AAA, while commercial products supplier MASTFOODS won the Solution AAA.

Beverage could maker Can-Pack Middle East won the Value Enhancement AAA, while John Bean Technologies (JBT), a food industry machinery titan, was awarded the Partnership AAA.

The company that would eventually come to be Aujan Industries was founded in 1905, and was expanded into drinks when it acquired the exclusive rights to disperse Vimto in the region in 1928.

Sheikh Adel signed up with the company in 1968 after examining in the US, and quickly broadened Aujan Industries' sales and distribution networks. Over the years, he established Vimto Cordial as the drink of choice for families in the gulf region throughout the Holy Month of Ramadan.

The company's first domestic brand name, Rani, was presented in 1982. The fruit-juice brand name has taken place to end up being among the most preferred drinks in the Middle East.

Aujan Industries additionally offers and disperses Barbican, a non-alcoholic malt-based beverage, having actually purchased the brand name outright in 2011.

In addition to beverages, Aujan Group Holding additionally has passions in property and product packaging materials, with investments in hotels and game gets in the Middle East and Africa.

Photo Caption: The champions of the Adel Aujan Honors with Mr. Abdulla Adel Aujan, Chairman of ACCBC and Mr. Tolga Sezer, Chief Executive Officer of ACCBC.