As part of its AI Strategy 2030, Dubai continues to lead the way in smart urban mobility with the support of cutting-edge technologies like Milestone Systems’ Project Hafnia, a collaborative initiative that is redefining AI-powered traffic management. The project, which began as a real-world experiment in Dubuque, Iowa, is now paving the path for scalable, accurate, and ethical AI deployment in smart cities worldwide — including Dubai.

Project Hafnia aims to solve a persistent challenge in urban AI applications: AI models often underperform due to low-quality, synthetic datasets, which can lead to unreliable results, especially in high-stakes scenarios like traffic and emergency management. Milestone Systems tackled this by building a legally compliant, high-quality video data library using actual traffic footage and a cloud-based AI training model, significantly increasing model accuracy from 80% to over 95%.

Milestone's Role in Dubai’s AI Transformation

As Dubai pushes forward with AI-led traffic control under the guidance of the Roads and Transport Authority (RTA), Milestone’s platform offers a crucial boost. The open-platform video technology enables trusted video data collection and analysis, supporting applications such as:

Louise Bou Rached, Director – Middle East, Turkey and Africa at Milestone Systems, stated:

“Project Hafnia shows how a collaborative strategy and a shared dedication to data integrity can contribute to transforming urban solutions. With real-world footage and precise data annotation, cities like Dubai can now implement AI with confidence and transparency.”

Redefining Public-Private Collaboration

Unlike conventional vendor-customer arrangements, Project Hafnia embraced a co-creation model, where cities, technology vendors, and platform providers worked as equal partners. This public-private innovation framework aligned contributions and outcomes, resulting in:

Thomas Jensen, CEO of Milestone Systems, emphasized:

“At Milestone, we believe that AI innovation starts with trusted data and open collaboration. Project Hafnia proves that with the right platform, even mid-sized cities like Dubuque can lead the way in responsible, data-driven transformation.”

The Road Ahead: Smart, Safe, and Scalable Urban Mobility

Project Hafnia’s success is not just a milestone for traffic management — it's a model for AI governance and innovation. Cities like Dubai are now well-positioned to expand their use of AI to enhance mobility, safety, and citizen services, with Milestone's technology offering the foundation for sustained, ethical digital transformation.

Milestone Systems Project Hafnia smart cities Dubai AI traffic management urban mobility AI video analytics UAE public-private AI collaboration RTA AI strategy