Male'oushe Street, a prominent Middle Eastern eatery that serves typical, home-styled street food, has disclosed the opening of its 17th new branch in the UAE - bringing its complete variety of outlets to 27 branches. The opening of the new branch, which will remain in Dubai Silicon Oasis (DSO) inside SouqExtra Shopping Centre, shows the company's continuing relocate to broaden its presence in the Arab Region. Actually, Guy'oushe Street has actually revealed positive outlook in achieving a sales growth of AED100 million by 2018 - two times the AED 50 million sales figure it posted in 2016.
The new outlet matches Male'oushe Road's tactical expansion campaign, which aims at opening up two new branches each year to get to 20 outlets in 2018, as compared to the 15 electrical outlets listed in 2016 in the UAE. The extra new outlets will certainly likewise equate to a boost in Man'oushe Street staff members, which used 269 in 2015 and 350 in 2016. To this day, Guy'oushe Street has managed to position itself as one of the most extremely favored street food choices in the UAE and the region. The new electrical outlet will certainly be including the Man'oushe Road 'Kids Chef' initiative, which gives children the opportunity to be a Guy'oushe Street chef by developing and cooking their own man'oushe. The program aims at giving children an idea of just how it feels to be a chef and to likewise teach them the obligation of effectively preparing their meals.
"We are very proud to reveal the coming opening of our 17th new branch, which will be located in Dubai Silicon Sanctuary. This new outlet shows our continuing initiatives to broaden our presence across the UAE - intending to reach 27 new shops in the UAE in the next three years. The company has actually carried out wonderfully in 2016, which has actually offered us the confidence in anticipating a sales growth of AED 100 million by 2018, which better consolidates our setting as a highly-preferred dining alternative by people in the UAE," concluded Jihad El Eit, Founder and Chief Executive Officer, Man'oushe Road.