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Canon takes home four prestigious 2019 TIPA World Awards

Dubai, 04 April 2019: Canon Middle East today announces it has been awarded four accolades from the Technical Image Press Association (TIPA), highlighting Canons impressive optical heritage and innovation across the board from its EF lenses, to its revolutionary EOS R System.

2019 marks Canons 25th year of recognition from TIPA and after a significant year for Canon with the launch of the era-defining EOS R System and RF mount this years awards showcase Canons continued and unrivalled expertise in the photography industry. Representing 30 industry magazines from 15 countries across five continents, the TIPA World Awards is one of the most coveted photo and imaging awards globally.

The following products have received 2019 TIPA World Awards:
Best Full-Frame Camera Advanced: Canon EOS RP
Best DSLR Professional Prime Lens: Canon EF400mm f/2.8L IS III USM
Best APS-C Mirrorless Prime Lens: Canon EF-M32mm f/1.4 STM
Best Mirrorless Prime Standard Lens: Canon RF50mm F1.2 L USM

Products from Canons new full-frame mirrorless system has been recognised as industry-leading winning two awards. The first for its affordable, compact and lightweight camera body, the EOS RP, and the second for the ground-breaking, premium L-series lens the RF50mm F1.2 L USM. Both products set new standards in photographic performance, offering creative shooting possibilities thanks to the benefits of the EOS R System including the worlds fastest autofocus . The other two accolades recognise the strength and breadth of Canons EF and EF-M lens line-up, from the worlds lightest 400mm f/2.8 lens the EF400mm f/2.8L IS III USM to the compact, high quality EF-M32mm f/1.4 STM lens distinguishing Canons ongoing commitment to innovating lens technology and optical excellence providing kit for every type of user, across its product range.

Venkatasubramanian Hariharan, Business Unit Director, B2C, Canon Middle East, said:
Maintaining pole position for 25 years is definitely an achievement worth celebrating, and being recognised by TIPA with these four accolades underscores the strength of Canons vision. Without a doubt, we take photography seriously, as well as our role in enabling people around the world capture and immortalise special moments. We thank TIPA for this recognition, and dedicate this to every proud Canon aficionado out there.

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