Better Life, one of the leading home appliance retailers in the UAE and a department of the Easa Saleh Al Gurg Group LLC today announced the launch of an enthusiastic new retail technique focused on kitchen appliances to offer a wide array of alternatives to consumers that satisfy the demands of modern UAE way of livings. The strategy aims to give greater ease to customers while improving the total feel and look of their kitchens.

As part of its concentrate on kitchen home appliances, Better Life has substantially broadened its product profile with 40 new brand names added to its retail mix. Siemens, Gaggenau, SMEG, Zanussi, Wolf Power and Terim will certainly be amongst the key multinational brand names available, showcasing a considerable selection of products from their range. Better Life stores in the UAE have actually likewise been upgraded to use customers an outstanding retail experience.

Ziad Houdeib, General Manager, Better Life, said: "Our new retail strategy which provides an exhaustive line-up of kitchen appliances is targeted at spreading out happiness to UAE homemakers. We aregiving them access to a wide array of innovative and valuable home appliances to elevate their whole cooking experience. Through this new strategy, Better Life is positioned to create a distinct retail experience for UAE consumers which cater to their needs. This will certainly be backed by our committed product professionals and extraordinary retail assistance with customized focus. We anticipate redefining the kitchen area devices market in the UAE, taking the brand to new heights.

Customers at Better Life stores will be ruined for selection with a diverse range of kitchen devices ranging from high-end constructed in food preparation ranges and fridges to smaller kitchen home appliances like espresso equipments, microwaves, stoves, toasters, juicers and food warmers among others. This will include trademark products like the current Siemens line of refrigerators and built-in kitchen appliances
created specifically for modern city way of livings to the cutting side mix of elegant design and innovative modern technology used by Italian brand SMEG. Gaggenau, another leading brand for residential appliances associated with exclusive culinary society, will certainly also be offered showcasing a unique variety of vapor stoves, warming cabinets to vario electric grills to name a few.

In Dubai, Better Life stores lie in Shopping mall of the Emirates, City Centre Mirdif and on Al Ittihad. Roadway in Deira. In Abu Dhabi, the shops can be discovered at Al Raha Mall and Dalma Mall.
For more information on Better Life, call: +97144042020.