Snap Inc. has declared today Lens 2.1, a new update to Lens Studio, Snaps free desktop app that makes it feasible for anybody to build AR for Snapchat. New features incorporates six new templates, fourteen new Landmarker locations and additional tools that support for more extensive range of creators from new 2D illustrators to sophisticated developers. It has never been simpler to create your own AR and share it with the world.

Six new templates launch today, adding to the current library of almost
40 Lens Templates:

Face in Video: Track your face onto a video.
Portrait Particles: Jazz things up with customized particles that segment behind the users head decorate with headers, footers and post-effects. Ideal for your next party!
Countdown: Ready, set, customizes! Make Lenses that countdown to specific dates and include celebratory 3D hats and glasses.
Skeletal: Track 2D images to heads, necks, shoulders, elbows, and hands to create sweet joint collaborations.
Hair colour: Modify your hair shade with fresh styles and tones from root to tip.
Make-up: Put your face on the easy way with AR lip gloss, blush, eyeshadow and more.

Presented earlier this year, Landmarkers are Lenses that empower augmented reality experiences that transform the worlds most iconic landmarks in real-time.

Fourteen new Landmarkers begin rolling out today, and Snapchatters visiting these physical locations will also be able to experience them:

Arc de Triomphe - Paris, France
Astronomical Clock - Prague, Czech Republic
Brandenburg Gate - Berlin, Germany
El Castillo - Chichen Itza, Mexico
Galata Tower - Istanbul, Turkey
Gateway of India - Mumbai, India
Leaning Tower of Pisa - Pisa, Italy
Natural History Museum - London, UK
NeuesRathaus- Munich, Germany
Qasr Al-Farid - Mada'in Saleh, Saudi Arabia
Great Sphinx of Giza - Giza, Egypt
Statue of Liberty - United States
Taj Mahal - Agra, India
Tower Bridge - London, UK

Lens Studio Snaps Camera Platform was built to make the development of Snap Lenses for 2D, 3D and even the most advanced experiences, accessible. To date, over 500,000 Lenses have been created through Lens Studio, and have been played with over 15 billion times. The number of Snapchatters submitting new Lenses through Lens Studio every month grew by more than 20% from the prior quarter.

For Lens creators who download Lens Studio for the first time, a new interactive tour breaks down Lens creation step-by-step so even first-time users can jump right in. And for creators already familiar with Lens Studio, weve included helpful start screen content that features new templates and features, and exhibits our favorite Lenses from the community.

Lens Studio Templates are currently on GitHub, a leading development platform, and creators can include their own, as well. Search for and use the "lens-studio" tag so others can find your work and get inspired.