Canon Middle East, a world leader in imaging solutions, has announced a new partnership in the Kingdom of Saudi Arabia with Ezah Company for Technologies Ltd. The agreement is part of Canon’s focus on meeting increasing demands across the Kingdom’s security solutions industry which, according to the Middle East Market for CCTV and Video Surveillance Equipment is expected to grow 25 per cent a year until 2016.
With new project announcements across banking, hospitality and government sectors among others, Canon is strengthening its portfolio of network and security solutions in Saudi Arabia with a focus on providing innovative IP Security Cameras. The full HD IP Cameras are ONVIF compliant and range from the ultra-compact S-series cameras to the H-series cameras which are capable of low-light shooting, smart shade control and wide angle view. The strength of Canon in the imaging business and demand of the surveillance camera market will be leveraged in the venture with Ezah Company for Technologies Ltd.
As a home-grown organisation, Ezah Company for Technologies Ltd. has more than 20 years’ experience in the military and government markets. Its specialties include advanced electronic and electro-mechanical systems used for military activities, communications and signal corps sectors. The partnership with Canon Middle East will extend the Canon portfolio of IP Security Cameras and will include the PTZ Minidome VB-S30D, PT Minidome VB-S31D, Fixed Minidome VB-S800D and Fixed Box VB-S900F.
By combining Canon Middle East’s product and marketing knowledge with on-the-ground experience of its new partner, the company aims to deliver advanced security solutions to meet the growing demands of government entities and private contractors.
Anurag Agrawal, Canon Middle East managing director, said: “Saudi Arabia is
a market of strategic importance for Canon Middle East. Led by the rapid economic growth of the Kingdom, Canon sees growth in opportunities locally, and underlining our commitment to our stakeholders, we also contribute to the regional growth of our partner. The combination of Ezah Company for Technologies Ltd.’s market expertise and our leading technology profile offers significant business potential which will allow us to be at the forefront of the future of security solutions and expand our offerings.
“This partnership is also in line with our vision for 2014 to drive further growth through diversification. Developing IP Security Cameras, especially our new S series cameras, is a new direction for Canon that will provide further value to our company and our customers. As a major global brand, Canon will continue to pursue positive relationships with key stakeholders in the region to address their unique business needs.”