Bridgestone Middle East and Africa has recently concluded up its new Corporate Social Responsibility (CSR) campaign went for long-distance truck drivers in the UAE. Running from the eighth to the sixteenth of December, the campaign titled 'Eyes on Road' offered truck drivers free health checks at select truck stops crosswise over Sharjah, Dubai and Abu Dhabi. The campaign was sorted out in a joint effort with Police authorities crosswise over Sharjah, Dubai and Abu Dhabi and in Abu Dhabi Ports. Bridgestone's accomplices Al Masaood and Al Serkal were additionally part of the actuation.
Through this campaign Bridgestone featured the significance of health and safety for truck drivers given the extended periods they put in on the roads. Inappropriate health conditions could prompt an absence of focus which thus can have disastrous ramifications for truck drivers, drivers and passing walkers. As a feature of the campaign, truck drivers were likewise treated to some merited rest and recreation, including games and refreshments for them to loosen up.
"Truck drivers assume a significant job in our lives, they put in extended periods of time to convey products and items that we require. It very well may be an amazingly burdening activity which can have genuine health suggestions. This campaign is a piece of our endeavors to guarantee that truck drivers know about their health condition and take sufficient precaution measure to guarantee their own prosperity if vital. Bridgestone has consistently been a supporter for health and safety – a worth that is reflected in the nature of our items, which are among the most secure available," said Stefano Sanchini, Regional Managing Director at Bridgestone.
The occasions at select truck leaves were likewise gone to by media and agents from the joining forces elements; Sharjah Police, Dubai Police, Abu Dhabi Ports, Abu Dhabi Police and Al Masaood,and Al Serkal.
Salah Adib, General Manager of Al Masaood's Tires, Batteries, and Accessories Division, remarked: "We at Al Masaood Tires, Batteries, and Accessories are satisfied to team up with our accomplices at Bridgestone, Abu Dhabi Ports, and Abu Dhabi Police in this CSR campaign. We unequivocally accept that such activities are significant apparatuses to advance security out and about, which thusly can spares lives, decrease mishap rates, and advance a more beneficial and more joyful society. Al Masaood TBA has an inheritance of road safety campaigns through which we intend to set our situation on the significance of safe street utilization, and reaffirm our promise to customers and clients to furnish them with items, services, and the required help to help protect them out and about. We are pleased to be associated with 'Eyes on the Road' campaign and anticipate working intimately with our partners to understand our respective and common goals."
Capt. Maktoum Al Houqani, Chief Corporate Authority Officer of Abu Dhabi Ports, stated: "We completely bolster this inventive and high-sway Bridgestone activity, as truck drivers who pull products of all sizes all through our ports and industrial zones – at almost each hour of consistently – are the muscle of the world's logistics industry, delivering goods to the very doorsteps of our's clients. The health and security of all Abu Dhabi Ports' representatives, accomplices, and partners is our main need, and we will never settle on the safety and security of our activities over our ports and industrial zones. The current week's helpful exercises serve to underline our high-prioritization of and duty to security, and the prosperity of truck drivers and every single port client will consistently be of principal significance for us all at Abu Dhabi Ports."
Bridgestone has confidence in 'Serving Society with Superior Quality' where a business that adds to society would do well by doing great. As a worldwide pioneer, the Bridgestone Group is focused on serving society by improving access to smart, safe transportation, building health, versatile communities, and limiting its natural effect.
Bridgestone offers a wide scope of high performance commercial and forte tires, which are intended to withstand over the top warmth and long-distance driving, supporting safety for commercial vehicle drivers.