Arjaan by Rotana announced its involvement at the region's biggest trade and customer event, Arabian Traveling Market as part of its owning company, Rotana Group, to even more boost its brand name presence across the Middle East's tourism and hospitality market. Commemorating its 25 th year, Arabian Travel Market (ATM MACHINE) is the market leading, worldwide travel and tourism occasion opening business potential within the Middle East for inbound and outgoing tourist professionals.

As Arjaan by Rotana's existence in the Middle East continuouslies expand and offered the value of the GCC market to the group, the brand's key focus is to continuously nurture partnerships with existing companions in addition to build new relationship with tailored initiatives and participation in big range occasions, such as the ATM.

Ayman Ashor, General Manager at Arjaan by Rotana said, "Kept in mind as one of one of the most respected events for the travel industry, our engagement at Arabian Travel Market has used yet one more chance to display our diverse and unique centers. The existence at the event highlights our commitment to add to the UAE's Tourist Vision for 2020 with the key purpose of attracting 20 million visitors each year by 2020. The event enables access to global developments and innovation within the sector and improve communication in between key players from worldwide".

Targeting both corporate and leisure segments, the non-alcoholic property will certainly advertise its latest developments consisting of Cilantro - the freshly launched restaurant resembling an unparalleled appeal with its elegant and modern design serving worldwide food aswell as redesigned entrance hall and additional premium rooms and collections that provide a remarkable experience of comfort and luxury.