The Telecommunications Regulatory Authority (TRA) has actually announced its involvement in 'Reading Nation,' a Ramadan campaign launched by H.H. Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, which aims to offer 5 million children's books to be distributed at refugee camps and other schools around the world in dire need of books. The TRA will offer monetary assistance and initiate activities to promote reading, to name a few pertinent programmes.

The TRA has introduced a set of efforts consisting of 'Jawabi', 'Book of the Month', 'Reading Trophy', 'In the Presence of a Book', 'Customers' Happiness Library', "With Salim, We Read', 'Reading Year' and 'We Read Together', in addition to honouring the smart readers at the TRA. H.E. Hamad Obaid Al Mansoori has acknowledged the smart reader who spends the majority of his time reading books in TRA's wise library. The very first award for the very first half of 2016 was given to Mr. Mohammed Lari of the Legal Affairs Department.

TRA has actually arranged the very first cultural session of the initiative 'In the Presence of a Book' throughout a Ramadan night event this month at the Cultural and Scientific Association in Dubai. Author Dr. Yousef Al Hassan presented a fast review of the material of his book 'Identity, Tolerance and Cultural Dialogue Questions' in the presence of different intellectuals, interested individuals and employees of the TRA. The conversation removes from an existing and timely topic which produced a vibrant interaction amongst individuals to concentrate on the book's significant points.

The authority participation supporting the campaign concerns validate its business social responsibility function and following the initiative introduced by H. H. Sheikh Mohammed Bin Rashid Al Maktoum, which intends to distribute five million books to needy trainees in the refugee camps, through the arrangement of 2 million books for students and children in refugee camps, in addition to equipping libraries in two thousand schools in the Arab and Muslim world with 2 million books, and support curricula performed by the UAE's humanitarian institutions in the Arab and Muslim world by one million books.

H.E. Hamad Obaid Al Mansoori, the TRA's Director General, said: "The launching of such a big humanitarian effort is no more unusual for our nation as the UAE's sensible leadership has actually embedded humanitarianism along with the founding of our nation, to end up being the ambassador of good will for our country and other nations." He noted that H.H. Sheikh Mohammed Bin Rashid Al Maktoum's initiatives enhance the UAE's role and leadership in offering welfare to countries in need while also spreading science and knowledge through tools and innovative centers aimed at boosting the development of science and humanity. This is what the UAE is understood for and has actually been doing since it has become a country, he added.

"At the TRA, our team believe that supporting the project is a major part of our corporate social responsibility. It serves countless poor children who can not discover a source of discovering how to continue their education, develop their future and promote the ability to face their difficult situation due to the various circumstances in their nations. The project also intends to support the educational companies in Islamic societies by filling their libraries with more books to enable the kids to end up being successful members of society. Enriching their education will allow them to harness their scientific capabilities to building societies and countries," H.E. Al Mansoori described.

The project has received wide coverage and favorable reactions through the media with different charitable activities being held to support the special vision of the project, which is concentrated on the intellectual development of countless disadvantaged kids worldwide.