Turkish Airlines named Europes best airline*, and Citibank UAE one of the leading foreign banks in the region, today announced a new partnership whereby PremierMiles Credit Card customers will be able to transfer their Citi Miles directly to the Miles&Smiles frequent flyer programme of Turkish Airlines.

Miles&Smiles members residing in the United Arab Emirates, who are already earning miles from flights on Turkish Airlines and other Star Alliance member airlines, their stays at programme partner hotels, with car rental companies and contracted companies in other industries, will be able to convert the miles they earn through their Citibank UAE Premier Miles Credit Cards into Miles&Smiles miles.

PremierMiles Credit Card customers will not only benefit from the opportunity to earn miles when they fly with Turkish Airlines, but also accumulate additional Miles by transferring Citi Miles earned every time they use their PremierMiles Credit Card.

Turkish Airlines Marketing & Sales SVP Halil brahim Polat said: "In the civil aviation industry where loyalty is becoming increasingly more important, and in line with our rapidly rising global performance in recent years, we are introducing new practices under the Miles&Smiles Frequent Flyer Programme and entering into new collaborations with different industries. By partnering with Citibank, we have added the banking industry to our existing portfolio of industries, which include hospitality, car rental, health care, insurance, airport transfer and technology, and blazed a new trail in the UAE. We are pleased to have added a new programme partner to the advantageous world of Miles&Smiles."

We continue to build strategic partnerships with leading airlines in the UAE to bring unmatched offerings to our clients. This partnership is a reiteration of our commitment to bringing world-class products and services to the region and offer compelling value and superior service to our clients, said Devendar Agarwal, Cards and Loans Business Head, Citibank, MENA region. We are excited about our new partnership with Turkish Airlines enabling us to offer our shared customers opportunities to earn and redeem miles around the world, he said.

The PremierMiles credit card offers an extensive array of exclusive travel and entertainment benefits and privileges. PremierMiles card members will enjoy complete peace of mind while traveling with access to more than 600 major airport VIP lounges worldwide and extensive travel insurance coverage. They will also benefit from the dedicated 24/7 Concierge service, in addition to a wide range of other premium privileges including exclusive fine dining offers in the UAE.

For more details about the prosperous world of Miles&Smiles, please visit http://www.turkishairlines.com/en-tr/miles-and-smiles/homepage.

And for information on how to apply for PremierMiles Credit Card, kindly call 800 CITI (2484), or click here .

Turkish Airlines was voted Europes Best Airline for the third consecutive year, at the 2013 Skytrax awards. A Star Alliance member, Turkish Airlines operates the fourth largest flight network in the world with a fleet of 247 aircrafts.

Turkish Airlines is exhibiting at Hall #2 on stand #EU7250 at Arabian Travel Market. For further information and to view flight schedules and other details, please visit www.TurkishAirlines.com. (www.thy.com)