Why Must UAE Businesses Think Like Tech Companies to Stay Competitive?

In today’s fast-evolving market, technology is no longer a department—it’s the business itself. As Manish Bindra explains, whether a company sells shawarmas or heavy machinery, every customer interaction now runs on data, software, and automation. From AI-powered logistics to real-time partner integration, UAE firms that weave technology into their operations are seeing faster service, smarter decision-making, and stronger customer trust. With the nation’s AI and digital infrastructure rapidly advancing, the real question for businesses isn’t how much they spend on tech, but how effectively it creates value. Do you think UAE companies are doing enough to think — and act — like tech companies?

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