His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Royal Prince of Dubai and Chairman of the Dubai Executive Council, handed the "Hamdan Flag" award for best government effort to Dubai Town for its "Montaji" initiative. The winning initiative was picked from amongst 8 finalists by an on the internet popular vote.

Montaji is a consumer product registration initiative by Dubai Municipality, enabling consumers to validate the information and safety of all consumer products (Cosmetics, Perfumes, Supplements, Detergents and Biocides) offered in Dubai markets. Consumers can instantly validate if the item is signed up and compliant with Dubai Town laws, just by checking the bar-code of the product.

Dubai Municipality will certainly keep the "Hamdan Flag" for an entire year as a testament to its excellence and devotion to the happiness of the people of Dubai. The Flag will certainly then be passed to the champion of following year's version of the competition.

Eman Al Suwaidi, Director of Dubai The Model Centre (DTMC), said: "We were delighted at the innovative level of all finalist government efforts competing in the final round, where Montaji was crowned champion complying with a strenuous analysis procedure that considered numerous globally-significant standards in terms of efficiency, competition, client satisfaction, and execution of the latest innovations. We have additionally discovered a solid wish among the general public to vote for greater than one campaign. This was evident through the high number of votes, which reached 315 thousand."

Meanwhile, Saeed Al Mulla, Head of Solution Engineering at DTMC said: "Our leadership constantly makes every effort to connect to the young generation, whom are the future, and we it is our task to provide advanced services to match their aspirations."

" The development of government and management job requires us to offer innovative methods to boost our solutions. This is just what we go for through developing the abilities of our young people in the locations of creative design of federal government solutions, in such a way that allows them to be active in the community in different areas and activities."

All 8 finalist initiatives were showcased at the Hamdan Hub which include DEWA's One Step Effort; Robotic Refine Automation - Smart Refund by Dubai Traditions; Montaji by Dubai Community; Dubai Health Authority's Dammi Application; RTA's Smart Transportation Effort; Female Responder by Dubai Corporation for Rescue Services; Community Flight Terminal Application from Dubai Airports; and Dubai Expert by Department of Tourist and Commerce Advertising And Marketing (Dubai Tourist).

The finalists experienced a collection of examinations - consisting of individually interviews - before being shortlisted for the general public's vote. The campaigns were evaluated based upon a set of requirements covering effectiveness and performance, sustainability, and the level to which they adhere to smart city strategies. A jury of 28 expert judges from 12 countries around the globe and specialising in various sectors reviewed submissions against worldwide requirements, creating extensive understandings of the effect of these solutions in the short and long terms, and measuring the performance indications of each initiative, based on the approach of the Dubai design to improve government services

Moreover, the finalists were assessed throughout the Hamdan Hub by an evaluating panel that included a number of agents from federal and city government divisions, in addition to personal companies. A lot of remarkable amongst the judges were: H.E. Hessa bint Essa Buhumaid, Minister of Community Growth; Ahmed Al Hammadi, Chief Executive Officer of the Publishing Field at Dubai Media Incorporated; and Ronaldo Mashhour, Chief Executive Officer and Co-Founder of Souq.com; in addition to a number of members representing the youth sector.