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CDA partners with UNICEF and Ministry of Education to launch 'Safe Summer' virtual campaign

CDA partners with UNICEF and Ministry of Education to launch 'Safe Summer' virtual campaign

The Community Development Authority (CDA) in Dubai, together with the United Nations International Children's Fund (UNICEF) as well as the Ministry of Education, has disclosed the launch of a brand-new initiative called 'Safe Summer'.  It is an imaginative, online project that targets children, parents and the youth as well as make them extra aware regarding the relevance of youngster security and also defence, particularly from physical as well as emotional harm. The cutting-edge campaign makes use of a selection of booklets, short stories, online activities as well as specially created video games to help inform youngsters regarding their safety and security as well as protection while likewise keeping them entertained throughout the summer season.

According to the CDA, the 'Safe Summertime' brochure features suitable material such as nourishment as well as safety and security guidelines; suggestions on just how to keep your child protected as well as methods on just how to enhance your child's immune system. It likewise includes posts for moms and dads to check out covering essential topics like only how to guarantee the emotional health and wellbeing of children as well as advertising positive power in your homes, to name a few.

Other than the pamphlet, CDA will also be handing out a selection of narratives and colouring books to develop and enlighten children on their civil liberties, accurately how to report instances of misuse and how to seek help and protection.

Ayesha Ahmad Al Marri, Director of Studies & International Cooperation-Human Rights Sector, at CDA said, "Being asked to stay at home and the growing preference towards distance learning have prompted us to seek alternative solutions that can best suit our target audience-while making sure that preventive  are properly observed and followed. Children remain the most affected by the coronavirus (COVID-19) pandemic as they are urged to stay indoors--not being allowed to play outdoors and interact with friends. We understand the psychological impact that these orders have made on children today and we remain fully committed in coming up with strategic solutions that can keep them pre-occupied and entertained."

To make sure that their intended messages will get to a broader target market of moms and dads and their youngsters, the CDA is executing the campaign in collaboration with the Dubai Educational Zone as well as independent schools running in the emirate. According to the attack, the CDA will be distributing insightful products and brochures with making use of smart academic apps. Furthermore, awareness messages will be posted as well as sent off across sporting activities & neighbourhood clubs, youngsters centres and individuals of resolution centres, throughout the summer season.

"The month of July notes the beginning of an unusual summer getaway. This is because of the safety nets that have been placed to safeguard the health and safety of the community, particularly the children. We remain confident that our 'Safe Summer' project will certainly maintain youngsters amused-- showing them helpful activities to promote their wellness and protection, especially throughout these attempting times," concluded Al Marri.