• Arab-Brazilian Economic Forum Highlights Need to Boost Arab Countries’ Image to Attract More Tourists
Arab-Brazilian Economic Forum Highlights Need to Boost Arab Countries’ Image to Attract More Tourists

Thought leaders underscored the value of strengthening the cooperation and economic relationships in between Arab nations and Brazil at various degrees at the recently held Arab-Brazilian Economic Forum themed ‘Building the Future’, in Sao Paulo, Brazil, following a booming trade exchange in between the South American country and the Arab region, which has reached USD 20 billion in 2017. Nidal Abou Zaki, Managing Director of Orient Planet Group, who led a panel session focused on ‘Image, Branding, and Tourism’ at the occasion, highlighted that managing the track record of countries is a vital and continuing procedure which requires collected efforts to satisfy its purposes of creating a favorable and strong image that might boost economic and social development.

Abou Zaki noted: "Arab nations have to take serious and purposeful actions in order to help enhance their photo in numerous neighborhoods in the global sector, which then becomes the ambassadors that better motivate and promote tourist." He also highlighted the significance of social media and standard press in discovering the bilateral historical relationships between the Arab World and Brazil and stimulate social interaction, which is a strong element in boosting the particular nations' online reputation, adding that positive understanding enhances the trade relationships between their economics.

During the session, which was accepted the engagement of numerous authorities, government representatives and private entities, specialists, specialists and business owners, Abou Zaki reviewed the effect of digital modern technology in the tourism sector in the Arab World, where 42 per cent of the populace are internet individuals, which has actually positively changed the picture of the region throughout the world.

He highlighted that creating the Arabic language of 15 million Brazilians of Arab beginning from the 2nd and 3rd generations, a lot of whom hold prominent management and diplomatic blog posts which might aid build solid bridges in improving the cultural, financial and historical ties in between the Arab World and Brazil, and mentioned that the forum offers the possibility to create these connections and improve teamwork to accomplish an extensive and sustainable growth in trade and economic situation.

Brazilian President Michel Temer, whose roots were from Lebanon, attended the forum and discussed the midsts of the historical relationships between the Arab World and Brazil. The President revealed his desire to visit the Arab countries quickly. He also shared the Brazilian federal government's various social advancement efforts focused on further boosting the lives of Brazilians.

Considering the economic connections in between Brazil and the region, Tamer said: "Despite the robust trade development in between Brazil and the Arab World getting to USD 20 billion over the previous year, we have to interact to bring it to the next stage of growth and open broad locations of investment and cooperation. Presently, we are discussing our trade arrangements with some Arab countries at various levels."

The forum likewise invited a speech by Ibrahim Al-Zabin, Ambassador of Palestine in Brazil and Dean of the Arab Diplomatic Corps, that highlighted the have to reduce the bureaucratic treatments that prevent the access of Arab products right into the Brazilian market. He got in touch with Brazil to sustain the Arab nations that look for to join the Mercosur, based on Brazil's prominent role in decision-making within the setting up countries.

A collection of talks was also held under the theme ‘Economic Scenarios: Brazil and Arab Countries’ adhered to by panel discussions on numerous subjects, including modern technology and innovation, food security, and boosting trade in the halal sector, where Arab countries are thought about as one of the biggest markets for halal products, such as food and cosmetics, to name a few and Brazil is the largest food merchant to Arab countries.

The participants additionally discussed existing investments and future possibilities between Arab and Brazilian enterprises as the South American nation acquired around USD 700 billion in cumulative foreign financial investment. The occasion additionally concentrated on the potentials of renewable resource and sustainability where Brazil offered its vast experience in the area, noting that 68 percent of source of power in Sao Paulo originates from renewable energy.

The Forum also explored new approaches for Arab-Brazilian cooperation concentrated on investment and tourism. It also went over the have to establish an Arab-Brazilian bank with large resources to fulfill the growing demands of the two countries, joint efforts to establish biomedical and engineering sectors, establishing the transportation field aimed at boosting inter-regional trade and develop huge financial investment tasks in heavy sectors, logistics, renewable energy, to name a few.

The Arab countries have recently been consisted of as a calculated hub for Brazil through the Secretariat of the Presidency, which works to advertise critical political and economic partnership. It was also revealed throughout the forum that research study is underway which explores the possibilities of developing an investment authority which will certainly promote participation between Brazil and the different Arab nations in key investment areas.

The speakers at the occasion concurred that considering Brazil's financial resurgence, which is currently the 6th largest economy worldwide, the following coming years will witness a more powerful collaboration among these countries, given that Brazil and the Arab World appreciate a constant and inclusive partnership. The conference concluded on a high note which highlighted the significance of advertising and sustaining existing and future development and supporteded the need to take this historic effort to the next level and bring fruitful participation, bring about raised trade relationships and cultural, tourist and technical exchange.

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