Sheraa (Sharjah Entrepreneurship Center) - a launch pad for aspiring entrepreneurs in the United Arab Emirates - continuouslies take solid strides in widening the range of markets that benefit from start-ups pioneered by the young people.

The center has entered into a strategic alliance with Alserkal Cultural Foundation in a quote to advertise and sustain creative skill and innovative endeavors associated with design and society.

The MoU was signed by Najla Al-Midfa, General Manager of Sheraa and Ahmed bin Eisa bin Nasser Al Serkal, Chairman of Al Serkal Cultural Foundation.

As part of the collaboration, Sheraa and Alserkal Cultural Foundation will hold joint events and campaigns to bring in business skill from the nation's innovative fields, and assistance areas to usher in new waves of locally conceived ventures.

Najla Al-Midfa, General Manager of Sheraa, said: "The United Arab Emirates has an abundant repository of young ability in the fields of design, arts, literature, photography, filmmaking and a variety of various other tasks that grow a community's heart and personality. Artists and their jobs are integral for spurring meaningful discussion between varied individuals and expanding the nation's economy. This additionally mirrors an all natural strategy towards nation-building."

She added: "Sheraa is committed to providing the young people a platform to harness their unique skills and show their ability whilst increasing their reach with scalable enterprises. This is additionally in accordance with the UAE Vision 2021 National Program to preserve the nation's unique heritage and produce pleased and healthy societies."

Ahmed bin Eisa bin Nasser Al Serkal, Chairman of Al Serkal Cultural Foundation, claimed: "We are delighted to work together with Sheraa and broaden our initiatives in motivating young talent. The UAE is well placed to come to be a beacon of ideas in the region's imaginative and culture landscape. The youth play an important function in accomplishing our goals and adding to the production of a healthy society that experiences all-around advancement."

The tactical cooperation begins the heels of Sheraa's inaugural accelerator program, where it released ten start-ups dealing with the markets of sharing economy, video gaming, Arabic material, handicraft, Food and Drink (F&B), energy and skill advancement. With this association, Sheraa is now tailored in the direction of strengthening opportunities in arts and design, and making the entrepreneurial landscape of the nation a lot more dynamic and diverse compared than ever before.