Dubai, UAE; 27 November 2016-- HTC Middle East has today introduced the launch of its UAE commerce store. This is the initial HTC e-commerce site Middle East and Africa region where customers will have the ability to access the whole range of HTC smartphones and devices such as the HTC 10, the Need range, Ice View covers, car chargers, high-res sound earphones amongst many others, at their comfort. Customers will certainly also enjoy complimentary following day delivery anywhere in the country on their purchases from the HTC on-line shop, irrespective of the amount spent.

The e-commerce industry is quickly growing across the Middle East North Africa region,boosted by a young population and progressed connection options. AT Kearney 1 expects the marketplace to grow to a worth of $20 billion by 2020, owned by millennials and their experience and comfort with buying online, primarily for electronic devices, clothing, travel and food.

Nikitas Glykas, President, HTC MEA, stated: "e-commerce is not simply a buzzword in this region, however a clear direction in which the industry is moving, and the young, tech-savvy population that is owning this development is the same target market for our innovative and award-winning smartphone range.

" As HTC continues to grow its brand and customer base, our company believe it is very important to have one place for our customers where they will certainly be able to access the entire range of HTC smartphones and accessories," he included. "The website will certainly also be a platform to boost product and service experiences with customer feedback."

The e-commerce store will be accessible to customers in the UAE quickly at
http://www.htc.com/mea-en/. The HTC ecommerce shop is anticipated to be released in
Saudi Arabia and Egypt soon after the UAE roll out.