Accenture (NYSE: ACN) today launched its Digital Acceleration Center in Dubai Internet City, which will support the United Arab Emirate's vision for a country powered by development, digitization and smart innovation by helping with the creation of digital companies.

The Digital Acceleration Center will display next-generation software application and hardware innovations that are blurring the lines between the digital and real worlds and redefining the user experience, such as sophisticated analytics, wearable innovation, network systems, robotics and the Internet of Things. In doing so, the center will empower business to rapidly accomplish their vision of ending up being a digital business and eventually help them improve their consumers' experiences.

" With the pace of technological modification enhancing faster than ever, companies need to produce a competitive advantage by ending up being more agile, adaptive and lined up through digital technologies," stated Omar Boulos, local managing director for Accenture in the Middle East and North Africa. "The Digital Acceleration Center in Dubai is a distinctive 'think-and-act tank' geared up to support our clients and accelerate their total digital improvement trip."

By integrating the excellence of Accenture's services and solutions-- including leading capabilities in digital marketing, mobility and analytics-- with its deep industry understanding, the Digital Acceleration Center will assist Accenture's customers in the region accelerate their course to a digital future. In addition to showcasing the most recent developments, the center will host customized sessions for customers where Accenture experts will help them establish customized options based on the needs of a digital world, such as improved user experience, omni-channel delivery, linked items, information management and money making, and other Internet of Things-based solutions. These ingenious solutions are lined up with the UAE's goal of ending up being a smart, connected nation.

Accenture has actually been working with companies, companies and government entities across the area to help re-imagine how they serve their linked clients and run their always-on enterprises. At the Digital Acceleration Center, executives can check out brand-new possibilities for changing their business with digital technology with market specialists. They will have the ability to connect with presentations of the latest services and solutions and much better value the capacity of digital innovation for their businesses.

Accenture's Digital Acceleration Center is located in Dubai Internet City, a part of TECOM, the flagship area of the UAE's innovation-led economy and the home of an abundant environment of start-ups, little to medium-sized business, company and experts in worldwide market and innovation environments. The center will be a digital innovation hotspot for regional organizations, placed at the heart of this business environment where it can cultivate discussions and help with connections to explore new ideas in wise innovation, thereby improving digital innovation.

Majed Al Suwaidi, Managing Director of Dubai Internet City and Dubai Outsource City, stated:" We think the launch of Accenture Digital Acceleration Center in Dubai Internet City (DIC) is a booster to start-ups environment in Dubai. As promoting entrepreneurs is a strategic objective of our parent company, TECOM Group, we are committed to supporting efforts to transform Dubai into an innovation-led economy and Smart City."

" As part of TECOM Group's innovation method, we released in5 Tech in DIC in 2013, and are establishing a center to stimulate innovation and quality throughout innovation, new media, smart education and sciences. DIC has been an effective company neighborhood for over 16 years, pioneering growth throughout the UAE's ICT sector with a concentrate on driving the development of Dubai's tech start-up landscape and was picked a Strategic Partner of Smart Dubai. We look forward to continue working with Accenture to cultivate innovation and creativity along with supporting industry growth."

Gerardo Canta, managing director of Accenture's Communications, Media & Technology practice in the Middle East, Africa, Russia and Turkey, said, "Themed around 'Connected Life,' the center offers a smart and compelling 360 customer experience to assist visitors comprehend how they can accelerate their digital change trip and help with "Connected Life Possibilities" for everyday living. The center will likewise focus on drawing in and nurturing regional skill, allowing the area's best people to cultivate valuable professions and contribute to their countries' growth and development programs by introducing numerous efforts such as hackathons, development programs and internships."

The center will offer Accenture's clients access to market solutions that capitalize upon our increasingly linked world. These include: Connected Workforce, which converts static procedures into more reliable, step-by-step, multimedia-facilitated treatments allowing real-time feedback and more accurate digitally updatable paperwork; Connected Health, which involves systematically applying healthcare IT to help with the accessing and sharing of information and to allow the subsequent analysis of health information throughout systems; and Connected Fashion, which enables users to control the design of specifically made fashion garments via an application on their mobile phone.

Accenture's Digital Acceleration Center in Dubai further demonstrates the company's commitment to the local market and belongs to a worldwide suite of centers and abilities that assist companies prepare for and transform for a digital future.