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Revealed: Most popular smartphones among UAE residents

In terms of value, the GCC smartphone market was worth $1.93 billion in the third quarter of 2022, marking an increase of 5.4 per cent

In the fast-paced world of technology, the mobile phone market is constantly evolving, with new models and brands entering the scene regularly. If you're a mobile phone user in Dubai and looking for the best brand to invest in, you'll be pleased to know that the market is thriving. In this article, we will explore the top mobile phone brands in Dubai based on recent data released by the International Data Corporation (IDC).

According to the IDC, global mobile phone makers shipped 1.1 million handsets to the UAE in the third quarter of 2022, marking a 7.2 percent increase compared to the previous quarter. Among these brands, South Korean tech giant Samsung emerged as the leader in the UAE's mobile phone market. Samsung captured a significant market share of 43 percent, equivalent to 47,300 handsets out of the total shipped phones during July to September 2022.

What makes Samsung stand out in the Dubai market is its diverse range of devices that cater to all consumer segments. From budget-friendly options to premium releases like the Flip 4 and Fold 4, Samsung has something for everyone. The launch of these new devices attracted considerable attention and contributed to Samsung's overall success in the UAE market.

Following closely behind Samsung is Chinese brand Xiaomi, which has been gaining traction in Dubai. Xiaomi offers smartphones with richer specifications at affordable prices, making it an attractive option for many consumers. Its competitive pricing and feature-packed devices have helped Xiaomi maintain its ascend in the market.

While Samsung and Xiaomi dominate the mobile phone market in Dubai, it's worth mentioning that iPhone maker Apple also holds a significant position. However, the latest iPhone series faced production delays due to the global supply chain crisis, impacting its availability in the UAE market. Despite these challenges, Apple remains a popular choice among Dubai residents and continues to compete with Samsung and Xiaomi.

Looking beyond Dubai, the IDC data also sheds light on the mobile phone market performance in the Gulf Cooperation Council (GCC) region. In Q3 2022, shipments of mobile phones to the GCC declined by 5.9 percent compared to the previous quarter, with smartphone shipments down by 5.7 percent and feature phone shipments declining by 8.1 percent.

Despite these declines, the GCC smartphone market's value increased by 5.4 percent, reaching $1.93 billion in Q3 2022. On the other hand, the feature phone market witnessed a 17 percent decrease, totaling $8.42 million. The IDC attributes these fluctuations to product shortages, which, although improved compared to previous quarters, continue to affect certain segments of the smartphone market.

In conclusion, when it comes to the best mobile phone brand in Dubai, Samsung reigns supreme with its diverse lineup of devices catering to various consumer segments. Xiaomi follows closely, offering feature-rich smartphones at affordable prices. While the latest iPhone series faced production delays, Apple remains a popular choice among Dubai residents. As the mobile phone market continues to evolve, it's essential to consider factors such as pricing, specifications, and availability before making your purchase.



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